Apex Academy Courses

International Business Fundamentals, Grade 12


International Business Fundamentals, Grade 12

This course provides an overview of the importance of international business and trade in the global economy and explores the factors that influence success in international markets. Students will learn about the techniques and strategies associated with marketing, distribution, and managing international business effectively. This course prepares students for postsecondary programs in business, including international business, marketing, and management.

Prerequisite: None

Course Outline

Module 1 Overview: International Business

Guiding Questions:
How did international trade begin in Canada?

When civilizations got bigger, there were more people who needed more resources. That was one reason why trade began to develop. Trading between ancient cities connected different groups of people because they traded different goods depending on the natural resources of the geography of the civilization. In this module, you will learn how trading began in Canada and how it rapidly grew with the establishment of settlements and trading posts by the English and French.  You will also learn about how the Hudson’s Bay Company was established and how Canada began to build international trade. ethical issues that have impacted organizations and assess the effectiveness of a company’s commitment to ethics. As one day you might become a manager or supervisor of a department, it is important to know and understand how today’s organizations work and how managers do their jobs within them. 

Module 2 Overview: The Impact of International Business on Canada

Guiding Question:
What are the possible impacts on a country’s economy from different types of foreign investment?

International trade allows countries to expand their markets and access goods and services that otherwise may not have been available domestically. As a result of international trade, the market is more competitive. This ultimately results in more competitive pricing and brings a cheaper product home to the consumer.  In this module, you will look at the possible impacts on the Canadian economy from the types of investments made by international businesses, which can include acquisitions, establishing subsidiaries and investments in domestic companies.

Module 3 Overview: International Trade

Guiding Question:
What strategies do international businesses use to in foreign markets to achieve success and how do trade agreements impact their operations?

In this module, you will look at the globalization strategies international businesses use to achieve success in the foreign markets in which they operate. You will then look at the role international trade agreements play in helping to grow trade between countries along with the key trends that are influencing the form the trade is taking and how it is being carried out.

Module 4 Overview: Factors Influencing Success in International Markets

Guiding Question:
What influences the success or failure of an international business?

There are many factors that influence the success of failure of international business.

Below are the top 6 key factors:
  • Size & growth of the market (e.g. population) 
  • Economic growth & levels of disposable income
  • Ease of doing business / political environment
  • Exchange rates
  • Domestic competition
  • Infrastructure

In this module, we will take a more in-depth look at the factors that can influence the success, or failure of a business as it looks to expand internationally.  

Module 5 Overview: Ethics & Corruption

Guiding Question:
What are ethics and what are possible impacts of corruption?

Business ethics is the implementation of policies and procedures regarding topics such as fraud, bribery, discrimination, and corporate governance in a business. Corruption is the abuse of power or position for personal gain. There are many forms of corruption, including bribery, embezzlement, and extortion. For example, a purchasing agent for a company might take a bribe from a supplier. In return, the purchasing agent will pay more than the usual price for the goods. In this module, you will look at ethics and corruption in business.

Module 6 Overview: Business Skills

Guiding Question:
What are the business skills used to communicate ideas and plans for investment?

Business skills are essential to keeping an organization running smoothly. These skills help professionals understand the internal and external factors that impact an organization’s success and the processes involved in carrying out business goals. In this module, you will look at the business skills used to communicate ideas and plans to help in the making of investment decisions.

Module 7 Overview: Careers in International Business

Guiding Question:
What are the career opportunities in international business?

There are many exciting and challenging career opportunities in international business. In this module, you will discover the many different business functions where you can have a career.

Assessment Breakdown

Course Work, Assignments, and Proctored Tests: 70%
Culminating Independent Study Project: 10%
Final Exam: 20%